Published by

October 23, 2005

Chief Editor: Greg Arnold
Featured Contributing Columnist: Ted Nicholas
Contributing Editors: Tom "Big Al" Schreiter, Robert Butwin, Rod Cook, Jeffery Combs,
Jerry "DRhino" Clark, Todd Falcone, Artemis Limpert, Ellie Drake, Dr Stan Harris & Jeff Babener

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Attracting The Big Guns
Build A Really Big MLM Team In As Little As Six Months
With These Simple Yet Powerful Secrets

By Greg Arnold

Attracting top quality people it's a lot like hunting. When you go hunting, it's important to know something about the beast you're hunting. You need to know where they live, what and when they eat. You need to know something about how they live, their families, what they like and don't like. If you know these things you can figure out how to be more effective hunting them.

The same thing applies when you are hunting for new team members. It is very important to understand human nature. Read How to Win Friends and Influence People. This book is a very valuable tool in understanding human nature.  People are emotional creatures. Almost every decision they make is an emotional one. At first I thought we were ruled by logic. What I found out is that people make their decisions based on emotion and they justify those decisions with logic. I also found out that when I approached people about joining forces with me, the more logical reasons I gave for the alliance, the more skeptical they became.

It was only after I became very emotional about what we were putting together did they begin to respond to me favorably. What I learned by this was, the more logically you approach someone, the more skeptical they become. And, the more emotionally you approach someone, the more excited they become. I also found that if you speak from your head, people will respond to you with their head and become skeptical. If you speak from your heart, it bypasses their skeptical brain and hits them straight in their emotional heart. Then they start to get excited about what you're doing and want to join you.

People need to be part of something special. They need crusades. If we don't stand for something, we'll fall for anything. I always speak of the big goal and how it can change all our lives for the better. As we begin to see the big goal together, we begin to move towards it together.

An interesting challenge with mlm is it is typical to have wonderful products or services to sell. So wonderful, most people get very wrapped up in them and lose sight of what business they are in. While it is true that each of us is a retail outlet for our products, it is also true that - He who has the most outlets wins! It seems to me that if you are aiming at a retail sale, it would take a lucky ricochet to hit a new team member or outlet. At the same time, if you are aiming at a new outlet, the worst that could happen is you would get a retail sale, because you demonstrate your products even with a recruiting presentation. So, I believe it is important that you only set appointments with potential new team members based on the opportunity and never on the products or services that you offer.

The Secret to Attracting The Big Gun

Everyone needs a crusade or a goal that is bigger than himself. Something that is good and has purpose. Something that makes them feel good and gives their life meaning. If you have a crusade, you can attract others to it. If you are in it only for the profit, you will have nothing special to attract the leaders, and they will be suspicious of your motives. Leaders are offered tremendous profits by amateurs everyday. On the other hand, the great recruiters always offer leaders the challenge of their lives.

Once you begin to attract leaders, you must help them to be successful with you right away. Ask them to give you a list of 52 people they know, which will be potential future crusaders. Also have them identify their top four people on the list or, as in a deck of 52 cards, their four aces. Once they have identified their four aces, take them out to present your crusade, two on one or on a three-way call or in a private chat room, to those four aces within the first 24 to 72 hours.  Two-on-one, leader-to-leader recruiting is the most powerful and dynamic way you can build your organization. These first few recruits will possibly be your team captains and these team captains have the ability to build much faster and much stronger than most team members do.

Also, you must challenge all your team captains and team members early in their association with you. In addition to their list of 52 names, have them write down their goals and expectations for their first 90 days and first year in the business. Have them give you a copy of these goals and every time you counsel with them about their business, work with them toward accomplishing their goals. Always talk to your team members about their goals, and help them to achieve their goals. By helping them to make their dreams come true, your dreams will come true also. So you cannot help them too much!

Do not pick your team captains too early in their association with you. You must assume that everyone on your team is going to be a team captain. However, we know from experience that they won't all be leaders. In fact, most of the time, the more wonderful they tell you they are, the bigger disappointment they become. When someone sticks his head up and begins to assume a leadership role, you must begin to work very closely with that person and take an active role in their career.

Always challenge your team to reach a little higher and run a little further. Keep the big goal in front of them. That is why it is so important that you know what your team members' goals are. When they know how much you care about their success and their families and their lives, they will be loyal to you for life. And you will be rewarded richly with many wonderful friends....And a really big MLM Team!

Greg Arnold is the author of “The Multi-Level Mangler In King Arthur’s Court.”  He built an organization of over 11,000 distributors and $30,000 per month income in less than a year.  Greg and his partner Robert Butwin have teamed up to bring you the Street Smart Live MLM Newsletter.  In addition to his networking activities, Greg has served as a consultant with top network marketing companies and leading network marketers. He is also a world class speaker and trainer.  Greg can be contacted at

It's Comming Soon - Don't Miss Out!
Meet Greg And Many Other MLM Superstars at our Las Vegas Year End MLM Party!

Get away at the end of the year, have some fun, plan your 2006, maybe even take in a show and eat at a monster buffet!  Did anyone say Blackjack!  Oh and while you're here, experience some of the best and brightest network marketing trainers in the industry!

Plus you get $233.85 in FREE Stuff for attending the Party! (Details Below!)

Come Party With The Street Smart Stars

December 3rd & 4th, 2005 - Las Vegas, Nevada
Alexis Park Resort Hotel
375 E. Harmon
Las Vegas, NV  89109
Street Smart Live Block - Only $89 per night - ALL Suites Hotel!

In addition to your hosts Robert Butwin & Greg Arnold
Special Guest Party Animals: Jerry "DRhino" Clark, Artemis Limpert, Ruben Gonzalez
, Tom Chenault, Todd Falcone, Brian Klemmer, Dr. Stan Harris, Barry Donalson, Myron Golden, Denise Michaels, Rod Cook, Adam Ginsberg and Richard Neihart!
It's TRUE!  We're even going to play MLM Jeopardy, with super prizes for all the contestants!  What better way to end the year?  All this and more for only $99.00!  $99.00?  Yup!  Can you believe it?

  • Earn more money.....These events definitely make that happen.  To the person, every top earning networker in the industry attends events and invests in the tools.  The non-earners don't....funny how that works.

  • Have more fun.....Lots more.  This party will be your annual super fun event from now on, you just watch, you're going to love coming to this year after year after year!

  • Network with the best.....It's a fact, your income will be within 10% of the guys and gals you hang out with.....why not join our party and hang out with the best of the best?

  • Learn how to use the internet.....Learn 5 easy steps that can bring you $5000, $10,000 even $20,000 extra dollars each month, automatically!

  • Learn how to work smart.....Don't be one of those people  who can't seem to earn any real money in MLM, even though you work harder than anyone you know...including your upline!

  • Make your time count....Learn how to stop running all over town to meet people who blow you off, as if your time doesn't matter.

  • Take it home and use it....Distributors from many companies have benefited from these powerful trainers. People from Ameriplan, Ecoquest, Eniva,  DTI, Isagenix, Liberty League, Market America, Noni, Prepaid Legal, Reliv, Revita, Xango, Young Living and many others. Don't be the only one left behind!

  • All this and more for only $99.00.....Come to Las Vegas and let's Party!

Plus you get these FREE Bonuses for attending the Party!

  • YOU GET  the 2005 More Heart Than Talent Mindset Series - 10 CDs (a $149.00 value),

  • YOU GET Robert Butwin's Street Smart Networking book on CD (a $39.95 value),

  • YOU GET Greg Arnold's Multi-Level Mangler In King Arthur's Court book on CD (a $24.95 value)

  • YOU GET Jeffery Combs newly released book Psychologically Unemployable (a $19.95 value). 

That's a whopping $233.85 value, FREE for coming to the 2005 Las Vegas Year End Party With The Stars!  You Get all this for only $99.00!

Jerry Clark became a self-made millionaire while still in his 20’s. Today, through his company Club Rhino, Inc., he conducts personal and professional development seminars around the World. The topics covered range from peak performance training, effective communication strategies, and how to increase your productivity and profitability in your Network Marketing Business. Jerry is the producer of over 100 of the most empowering audio programs available in the Network Marketing industry.  If you have never heard Jerry speak you are in for the thrill of your life.  If you have, you already know one of the big reasons why your attending the MLM Party in Las Vegas on Dec 3rd and 4th!

Robert Butwin's successful career has earned him the respect and admiration of colleagues throughout the profession. He is active in a leadership role with several organizations, including the MLMIA (Multi-Level Marketing International Association), which has twice named him "Distributor of the Year."  Robert knows exactly what it takes to make a fortune as a network marketer. More importantly, over the years, he has taught many other networkers how to make a fortune also. Most important, when you attend this event, he’ll teach you!

You will enjoy Greg Arnold’s industry based humor, which includes 30 years of observations and experiences. Greg once personally sponsored 182 people over the telephone in a six-month period while building and organization of over 5000 from scratch during those same six months. He is also the author of the wildly entertaining book The Multi-Level Mangler In King Arthur’s Court.  Today Greg is one of the top Internet Marketers in the world.   He'll show you how you can create $5000, $10,000, even $20,000 in passive internet income while you're building your MLM business too!  You’ll pick up at least one, if not many, life changing money making strategies. Greg will also inspire you in a way you have never quite experienced at a MLM event in the past.

He's been behind enemy lines in places that are still classified.  Rod Cook was once declared "dead" by the military.  After returning from a highly dangerous mission he couldn't draw his regular pay for months while they got it straightened out.  So...He took advantage of the free time that being dead brings and built a $100,000 per month income in just a few short months.  As the MLM Watchdog™, Rod and his field reporters handle hundreds of questions or complaints a week about MLM companies. Rod jokingly says, “I live in the middle of the MLM Information Highway and get run over by trucks twice a day!” Rod is considered the ultimate MLM "marketing" inside information source!  As a distributor he has the distinction of being one of the few who has actually earned a seven figure income.  As a corporate MLM consultant, he has had more successes than any of his competitors.  You will greatly enjoy Rod's colorful stories and benefit powerfully from his highly successful experiences.

Tom Chenault has been in network marketing for over 15 years. He has built an organization of over 80,000 distributors.  He has been the top distributor in a few companies and is extremely passionate about network marketing. He travels the country training and supporting his organization and teaching network marketing. He has done what most people dream of doing.  He left the high stress world of Corporate America and literally reinvented his life. While once chasing the American dream of lots of money and big house but no time, he now has it all...time, financial and health freedom! His commitment is to teach others to achieve the same. Through his radio show he has been able to show the world that a great life is just a decision away.  On his weekly radio show, his guests not only write great books, but they are a stand for abundance and ethical business practices.  He is married and has three children, they too enjoy the fruits that a successful home based business can provide; network marketing has given them the time to be an "at home" family and to travel the world.

Brian Klemmer is an international consultant and speaker whose seminars have been attended by tens of thousands of participants in Japan, Canada, the Philippines, Europe, and throughout the United States over the last 20 years. He is truly an entertaining and effective speaker, facilitator and master of group dynamics.

Ruben Gonzalez is proof that ordinary people can achieve extraordinary things if they follow a few simple steps.   Ruben is funny, direct and on target. He’s on a mission to inspire and equip people to think differently, to take immediate action, and to produce better results. (The video story of what it feels to hurl yourself down the icy luge run, and the hilarious "Vinny" story - 7min: Click Here to View) Through his riveting stories and keen insights Ruben brings the Olympics to life. He will give your audience an Olympic experience they will never forget. A transforming…powerfully emotional experience. Truly an event.   Ruben’s story of his quest for the Olympics gives people hope and strength. His story moves people to commitment and action. After experiencing Ruben’s program, your people will know exactly what it takes to succeed in life. They will be inspired and equipped to take whatever they do to the next level.

Artemis Limpert is an EAS Body-for-Life © Grand Champion for the year 2000 and her personal achievements led to her being selected as a current spokesperson for Anthony Robbins latest infomercial “Get the Edge”.  In her Network Marketing business she shares her highly effective coaching and teaching methods that changed her business from "No Profit" to being at the top her company within 24 months.

Dr. Stan Harris; At age 6 young Stan was jumped, beaten, tarred and feathered by a teenage gang. He started in Martial Arts to learn how to protect himself, now 35 years later he is one of few who have attained the highest honors, the 10th degree Black Belt. He has been inducted into the Black belt Hall of Fame, and still holds the title of the Heavyweight champion with Karate World rating system. He has traveled over 2 million miles using a combination of his martial art skills, along with his energetic speaking ability to move crowds as large as 17,000.

Now as a trainer/consultant, he has shared the platform with many greats like Bill Bailey, Jim Rohn, Les Brown, Charlie Tremendous Jones, Doug Firebaugh, Jerry Clark, Jeff Combs, Bob Harrison etc. He is the promoter of special events for the Legendary Bill Bailey, and is a powerful connector of people and a master communicator. He has spoken in all 50 states and 14 countries, has been on numerous radio and TV shows. You must see this Breakthrough Expert in action, and feel the power of his person and message. Any group, business, church, school, etc would benefit from this man's passionate, message.

Todd Falcone brings over a decade of in-the-field Direct Sales and Network Marketing experience to the table and shares his insights, thoughts and strategies for those looking for peak performance in their Network Marketing and Direct Sales careers.   He is a million dollar earner and has made his way to the top in four leading Network Marketing companies.  Mr. Falcone is a highly-recognized trainer, personal coach and mentor to hundreds of top-performing home business owners. His stories, teachings and articles have been featured in several magazines including Six-Figure Income, HBC (Home Business Connection), Zig Ziglar’s Book “Network Marketing for Dummies”,, and Golden Mastermind Seminars (owned by Jeffery Combs).

Barry Donalson has greatly influenced the industry of Direct Sales and Professional Networking over the past 13 years. After a broad experience in Marketing, Accounting, Finance and Training for one of the largest automobile companies in world, he began and launched a successful direct marketing company, focusing on the sales of information material.  Over the last several years, Barry has conducted over 2000 high-energy leadership speeches and sales seminars throughout the US and abroad in which he impacted and trained tens of thousands of representatives in areas of Direct Sales, Personal Development and Professional Networking. He has conducted high level consulting assignments with several multi-million dollar business leaders in the areas of strategic planning and organizational development.

Myron Golden is a 20 year veteran of the Network Marketing Industry. He is has built large organizations in several companies and now uses the knowledge he has learned over the last 20 years to empower others in this great industry. He attained the rank of Black Belt in the martial arts even thought he contracted polio as a infant and walks with a brace on his leg. Nothing stops this man from being empowered and empowering others. He developed systems that that he uses to train people across the country from different companies, some of the people who have utilized his systems have organizations that are growing between 50 and 400 people per month. Your life will be changed, and your destiny will manifest itself to you after attending on of Myron's trainings. As a speaker he speaks before large and small crowds, giving them words of wisdom, and practical application. Look forward to the time that you will spend in his presence, it will be one of the best investments of your time that you have ever made.

Adam Ginsberg is the "entrepreneur's entrepreneur" having extensive business and training experience across many industries.  While still in college, Adam launched a direct sales career earning in excess of $25,000 in his senior year and was a key leader in building a young marketing company into a $200,000,000 international sales corporation, Adam consistently set National records and, more importantly, trained and developed countless sales reps and managers to become successful following in his footsteps. Always searching for new challenges and opportunities, Adam spent several years working with Internet start-up ventures gaining valuable insights about Internet sales and marketing.  In 2001 Adam began selling on eBay.  In under one year he became the #1 seller in the Sports Category and was named the #1 new seller on eBay in 2002.  Adam's commitment to success on eBay is demonstrated by his outsanding (98%+) feedback satisfaction score and his Titanium Power Seller Status, eBay's highest level.  He has established several successful stores on eBay and he has personally sold over $20,000,000 on eBay in the last three years.

Richard Neihart equips and empowers network marketing professionals. With profound insights into the needs of his listeners, he inspires and teaches them how to move beyond their fears and self-imposed limitations into greater sales success.  Richard is a very passionate, exciting speaker.

Denise Michaels, is a trainer and coach for the EMI protégé program.  She’s also the author of “Testosterone-Free Marketing” and  Founder of  Denise is a marketing mentor with over two decades solid experience in advertising, public relations, market research, planning and sales. 

What are you waiting for?  It's only $99.00!  Sign-up now...


FREE New Ebook
Inside The Mind of the MLM Masters

With contributions from Robert Butwin, Jerry Clark, Jeffery Combs, Rod Cook, Tom "Big Al" Schreiter, Ellie Drake, Artemis Limpert, Ken Seto, Greg Arnold and Todd Falcone.  This group of industry experts have teamed up to bring you one of the most powerful Ebooks ever assembled!

Click Here to find out how to get yours FREE!


© 2005
Street Smart Live Newsletter
PO Box 1104, Carson WA  98610

Greg Arnold and Robert Butwin have teamed up to bring you the Street Smart Live MLM Newsletter. 

Ted Nicholas, legendary direct marketer, entrepreneur and best-selling author, has personally marketed over 4 Billion Dollars worth of products and services through space ads, sales letters, T.V., radio, the Internet and from the platform.

Tom "Big Al" Schreiter is the author of the Fortune Now Newsletter, a generic training resource for professional network marketing leaders.

Jerry “DRhino” Clark  is one of the true "superstars" of the MLM industry. He is Committed to Educating, Equipping, and Empowering Network Marketers World Wide.

Jeffery Combs is an internationally recognized speaker, trainer, and author whose training revolves around personal growth and development and delivers information that makes an immediate impact on your success!

As the MLM Watchdog™, Rod Cook handles hundreds of questions or complaints a week about MLM companies. Rod jokingly says, “I live in the middle of the MLM Information Highway and get run over by trucks twice a day!”

Todd Falcone has been a successful field leader for over a decade.  He is also a public speaker, trainer and personal coach to several top producing network marketers.

Highly successful MLM Distributor, Artemis Limpert is an EAS Body-for-Life © Grand Champion for the year 2000 and her personal achievements led to her being selected as a current spokesperson for Anthony Robbins latest infomercial “Get the Edge”.

Ellie Drake is the President and CEO of BraveHeart Productions. She is a Keynote Speaker, Coach, Doctor, and Successful Entrepreneur.

Dr. Stan Harris is the present reigning champion of Karate World Rating System, a member of the Black Belt Hall of Fame, a member of the Motivational Speakers Hall of Fame, Author, powerful speaker, AND VERY SUCCESSFUL ENTREPRENEUR!

Over the last two decades Jeff Babener has served as marketing and legal advisor to some of the world's largest direct selling companies, the likes of Avon, Nikken, Shaklee, Tupperware, Prepaid Legal, Longaberger, Melaleuca, Discovery Toys, Amazon Herb, NuSkin, Cell Tech, New Vision and Sunrider.