•Tom "Big Al" Schreiter  •Robert Butwin  •Rod Cook   •Jeffery Combs  •Jerry "DRhino" Clark •Greg Arnold  •Artemis Limpert  •Robert Blackman •Dr Zonnya •Ellie Drake - Contributing Editors

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Get 2017 Super-Motivated Prospects In As Little As 331 Hours With This Easy One and Three-Quarters Step System For Less That $100
By Tom "Big Al" Schreiter

With only $100 to spend, I would invest my money and time into getting hot prospects to my site. Here is how I got 2,017 quality prospects in 331 hours or about two weeks. 

You can purchase lists prospects or use pay-per-click to drive prospects to your site. That’s sounds like an easy way to go. Just purchase a few thousand hot leads, send them an e-mail, and presto!

Nothing happens. 

Why? There could be many reasons. 

1.    These hot leads thought your e-mail was spam.

2.    These hot leads didn’t know, like or trust you.

3.    You e-mail message was boring.

4.    These hot leads weren’t so hot. They weren’t good prospects.

5.    The web page you sent them to was boring. 

Well, there are a lot of factors that could sabotage your “hot leads” e-mail campaign.  

Here is an inexpensive way to get prospects and still keep most of your $100. 

You can use this technique to build a mailing list or to build an opt-in prospect list. It's a great way to reach prospects that you don't know. 

How? 

By using viral marketing. You are going to allow your initial contacts to spread your message all across the Internet. 

Step 1: Create a viral message. 

What is the most viral e-mail message that is passed on to friends?  

Jokes and inspirational stories. 

So let’s find a good joke. That’s not hard on the Internet. There are plenty of joke sites. 

I am going to pick a joke about bosses. Employees love jokes about bosses. And they will forward my boss joke to other employees. 

This is not only viral, it is target marketing. My market is employees who hate their job. So, I am reaching just the right prospects. 

Step 2: Create a signature file that will send the readers of your e-mail to your website. 

If you are not familiar with signature files, they are the P.S. at the end of your e-mail message. 

People are lazy. When they forward (viral) your joke to their friends, they will simply forward the entire e-mail message – including your signature file. 

Now your signature file (advertisement) is in front of qualified prospects with a smile on their face. 

You must make your signature file interesting so that your prospects will have a reason to visit your web site. Here is the exact copy of the signature files I used to create over 2,000 qualified prospects in less than two weeks: 

   Are men better networkers than women? Here's proof:

   http://www.fortunenow.com/flash/networkers.swf 

I also used: 

   P.S. For a laugh and to see my wife's face, click here:

        http://www.fortunenow.com/flash/networkers.swf 

Both signature files sent people to a short 15-second Flash presentation. The Flash presentation was created by my 15-year-old nephew.  

Cost? A six-pack of beer. (Just kidding. His mom wouldn't let me.) So, I took him to Starbucks as a reward for his one hour of "programming." 

The signature files worked well because: 

   Are men better networkers than women? Here's proof:

   http://www.fortunenow.com/flash/networkers.swf 

and 

   P.S. For a laugh and to see my wife's face, click here:

        http://www.fortunenow.com/flash/networkers.swf 

created tension and curiosity. If your teaser lines are boring, they just won't work. 

Because the flash presentation was funny, people passed on the link to their co-workers and friends. The viral effect was massive. 

At the end of the flash presentation was an offer for 77 FREE Tips. About 45% of the viewers subscribed. Now I had 77 more chances to create a relationship with the prospect. 

This technique was one of the cheapest, yet most effective way for me to create targeted, qualified prospects. 

So what could you use for your signature files? Here are a couple of examples to get you thinking: 

• Click here to see which picture looks like you.     

• Click here to see a picture of my boss’ face when I told him “I quit.”    

• Does your telephone bill look like this? Click here to see a picture of my bill.    

• Click here to see a picture of my wife’s stomach.      

• Click here to see how a 46-year-old grandmother gets free tickets to visit her grandchildren.    

• Want a four-day work-week? Click here to see how. 

What do all these examples have in common? They are interesting. They create curiosity. And your readers will be directed to your web site. 

So if you want more traffic, want more leads, or just want to build a huge opt-in mailing list, try creating a viral signature file. 

Tom Big Al Schreiter is the author of the Fortune Now Newsletter, a generic training resource for professional network marketing leaders. If you’d like to read some free back issues, go to http://www.fortunenow.com.